
Without a doubt, the adoption of using social technologies inside the organization is rampant. So many companies are hearing the loud beat of the “employee engagement” drum, but the task of effectively assessing your needs, implementing technologies correctly, and measuring for success and sustainability is a daunting project. So, it’s okay to slow down, take a deep breath and work from a well-crafted roadmap. Few things make employees more cynical than a social media platform that no one uses. And if your company quickly deployed a ["insert social tool here"] only to find that it fell flat because no one saw the value in using it then you know
exactly what I’m talking about.
Therefore, it’s refreshing to see firms such as Gagen MacDonald and APCO Worldwide working together to help shape internal social media programs. Recently, they analyzed research among U.S. adults working for companies with more than 500 employees that revealed 21 discrete attributes which in turn combine to form three major factors (see image below) that employees look for when deciding whether their company has effective social media internally.
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With 61% of employees saying that internal social media helps them to better collaborate and another 60% saying internal social media demonstrates innovation… it’s becoming much more evident that Internal Social Media (ISM) can — and does — impact the bottom line. To better understand the value of social media in the workplace, APCO Worldwide and Gagen MacDonald recently surveyed 1,000 U.S. employees, and built a model that quantifies the factors that characterize effective programs and the impact on core business drivers.
Some significant findings include:
- 58% of employees would rather work at a company that uses ISM effectively, and 86% would refer others for employment
- 60% of employees say use of internal social media demonstrates innovation
- 61% of employees say their companies’ social media tools help them collaborate
Read the full story. And while you’re there be sure to check out the whitepaper on “Harness the Power of Internal Social Media.”
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The best companies employ about 1.6 million people, or 1.1% of the U.S. workforce. They’re not just good places to work — they’re engines of employment. Here’s a look at the list by size of employer and by jobs added (or lost) last year. This is an excellent companion to CNN Money’s
100 Best Companies to Work For.
Of note: Microsoft lost the most employees (over 2K) and Google added the most (7K).

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Welcome to our Who’s Who list of companies who specialize in Social HR technology.
Are you in HR technology and wondering what options you have in software vendors? Or are you wondering what technology companies are transforming HR into more social functions? Then look no further. The list below has been collected from a couple of online sources as well as from our own research. The companies are listed in alphabetical order, but sortable by product solution. If you feel a company has been listed incorrectly or if you are a representative of the company and wish to modify your information, please contact us.
Solution categories:
- Employee Engagement – Employee surveys, opinions
- e-Learning – Learning management, talent development
- HCM Solution – Human capital management system that offers an overall solution
- People Management – Workforce analytics, case management, succession planning
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