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It’s a touchy subject: does promoting “play” (or gamification) at work actually make your employees more engaged? It’s a topic that I’ve broached with many senior leaders with varying and valid concerns, mainly:
- Gamification can’t truly drive productivity because it is too much of a distraction.
- Doesn’t it foster competition rather than drive community and collaboration?
- Current internal portal structure doesn’t support or enable gamification technologies.
- Correlation between gamification and business performance is unclear.
Target Work Activities to Reward Desired Behavior