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As a professional who leads HR communication and strategy, discussions on how to analyze, increase and measure employee engagement are a regular part of my meetings with HR executives and senior leadership. And what I’ve come to realize is that employee engagement means different things to different people… and how you achieve engagement has differing thoughts as well. But a common theme that surfaces in all my conversations is how to equate an engaged workforce to being successful as business?
For some companies, engagement means providing the tools necessary to be more collaborative (Sharepoint). For others, it’s a workforce that is more communicative (Yammer). And still, for other companies, engagement is based solely on the response rates and/or data collected from employee surveys.