Who We Are

Hello fellow geek… even better if you’re a social media geek!

The Social Workplace provides insight, research and expertise on using social technologies to increase community, collaboration, and productivity to further engage and interact with internal and external audiences.

Elizabeth is a geeky-cool, die-hard internet strategist with over 12 years of web experience that blends serious technical knowledge (that would make any geek blush) and business sense that gives her the skills necessary to fake her way through communicating with key stakeholders at all levels. She also has an intensely ridiculous passion for the power of social media as a means to connect and engage audiences, both internally and externally… hence, The Social Workplace.

As Chief Social Media Geek and Blogger for The Social Workplace, Elizabeth has authored strategies to drive engagement, knowledge management and productivity through the use of social media tools and collaborative technologies with internal and external audiences for companies in the retail, technology and not-for-profit industries. Additionally, Elizabeth has helped companies generate ideas on using social media to build brand awareness.  She was the spark behind Moishe’s Moving YouTube campaign to creatively showed the lighter side of its brand by walking the streets of NYC and asking random people to pronounce the company name.

During normal business hours, Elizabeth strives to create a best-in-class, self-service corporate intranet that brings employee transactions forward while also enabling ease of use and interactivity — simplifying and streamlining the customer experience overall while also meeting organizational and communication objectives.  (In fact, that was taken from her resume … verbatim.) This role gives her the opportunity to work with many, many talented professionals and access to resources across multiple lines of businesses, giving unique insight into the trials and tribulations of executing an employee portal strategy and standardizations across a corporate enterprise. Elizabeth is also an over-achieving member of the enterprise-wide Social Media Council for Verizon, representing the interests of Verizon Business and how social media can be integrated into internal and external communication channels to drive employee engagement and talent acquisition.

The social media landscape has become cluttered with tools, social media experts (who can be described as “tools” too), and pundits. The most common feedback received is that this landscape is overwhelming for most businesses — how do you find direction among all the clutter? If you are developing a social media strategy for your organization, or are looking for methods to build engagement with your audience, feel free to contact Elizabeth … she’d love to talk your ear off.

By the way, the content and views expressed on The Social Workplace are created from Elizabeth’s own senseless mind and in no way represent the interests of her company. There,  said it.