by Elizabeth Lupfer on October 20, 2009 · 8 comments
in Blogging,Case Studies,Corporate Info,Employee Engagement,Enterprise Social Technologies,Featured,Internal Communication,Social Marketing,Social Media,Social Media Ambassador,Social Recruiting,Social Technologies
The social media landscape has become cluttered with tools, social media experts (who can be described as “tools” too), and pundits. The most common feedback received is that this landscape is overwhelming for most businesses — how do you find direction among all the clutter?
Socially Involved provides step-by-step direction to those organizations who already understand the value of social media as a means to build engagement and awareness, but are looking for the tactical next steps of implementation.
The guidebook covers:
- Reasons to get involved in social
The Disclosure Best Practices Toolkit is a draft series of checklists to help companies, their employees, and their agencies learn the appropriate and transparent ways to interact with blogs, bloggers, and the people who interact with them.
We believe in the principles of transparency and openness, and this document is a way of making this real on the inside. Our goal is not to create or propose new industry standards or rules. These checklists are open source training tools designed to help educate the hundreds or thousands of employees in any large corporation the appropriate ways to interact with the social ... Continue Reading →
Original Source: Definitive Guide to Corporate HR Blogging
Real-time social networking via Twitter, Facebook, etc. is certainly all the rage. But fundamentally, blogging still remains the best way to build brand, authority and thought leadership. Lots of companies blog and more and more are joining the world of blogging on a regular basis. Corporate HR blogging on the other hand has a long way to go.
Ben Yoskovitz and Susan Burns have written a definitive guide for corporate HR blogging — a practical, how-to guide on how to setup a blog, get management approval, write great content and build traffic. The ... Continue Reading →
