I had such a tremendous response to my previous list of micro-blogging and enterprise 2.0 resources, that I thought I would research just a little bit more to see what else I could find. I came across this “live binder” of Enterprise 2.0 resources put together by Ellen Trude, a teacher by profession, and who is currently a training consultant for social media and special projects concerning collaborative platforms. Her live binder contains an immense amount of Enterprise 2.0 studies, blog posts and research that makes it one of the most comprehensive resources I’ve ever come across. If you’re putting together a presentation, post or paper on Enterprise 2.0, this is a resource you shouldn’t miss. Read the full post >>
It’s only natural that everyone wants to know what everyone else is doing. Building an effective enterprise social technology strategy means looking into what other companies have deployed and whether or not they have seen positive results from their efforts. However, I’ve come to the realization that it is actually somewhat difficult to find a really good collection of case studies for enterprise 2.0 or information on what other companies have done to integrate social technologies within internal communications. With that in mind, I decided to put together some of the case studies and research I have found in my own search. The credit for many of the items on this list really goes to Jacob Morgan, who performed or found some of the case studies for his own blog,
Jacob Morgan: Social Media Globetrotter. Please feel free to submit additional resources and I will gladly add them to this list.
Read the full post >>
Original Post: Using social media to improve internal communications, simply-communicate.com
As a social media agency, FreshNetworks is often asked to help clients develop and implement a social media strategy.
This was the case with Vets Now – a provider of out-of-hours veterinary care for veterinary practices across the UK. The goal was to engage internal stakeholders through social media.
Vets Now is the type of business where employees work not only alone, but also unsociable hours. By using social media, Vets Now hoped to increase communication and engagement amongst employees who don’t get the opportunity to interact with each other in person, let alone with anyone else. Read the full post >>
Original post: A brief history of social network enterprise collaboration tools, VentureBeat
Social networking has become an integral part of office life. These commercial tools – Facebook, Twitter, etc. – are being used by more than half of employees, according to one study. But some companies have taken a reactive stance against these tools due to privacy or transparency concerns, and the number of companies selling tools specifically for enterprise continues to increase. Read the full post >>
Original Source: Dell uses social media to gather employee ideas, Ragan Communications, Andrew Analore
EmployeeStorm allows employees to submit company ideas, speak candidly
When it comes to internal communications, global technology giant Dell may have hit on the perfect storm: a social media platform, dubbed EmployeeStorm, which culls ideas from all of its business units and fosters discussion among employees.
Launched nearly a year ago, EmployeeStorm allows Dell’s worldwide community of more than 80,000 employees to post and discuss ideas on topics ranging from product upgrades and innovation to critiques of company policies, facilities improvements and benefits.
“It’s about anything or everything to do with Dell,” says Ellen Rich, Dell’s HR communications manager. Read the full post >>
I just came across the social media policy that Wendy Harman at the Red Cross has been hard at work creating, and it is too good of a document to not pass along. The purpose of the strategy is to encourage Red Cross staff and local chapters to participate in social media and helps them create a strategy for their particular chapter. The document outlines the goals and objectives that the Red Cross has from a national perspective and provides high level considerations for local chapters interested in creating a social media presence.
Overall, the organization of the content is excellent. The strategy is based on 12 steps: Read the full post >>
- Getting Social Media Savvy – get familiar with social media tools and know how to merge a business and personal online presence.
Original source: The Three Spheres of Web Strategy –Updated for 2009, Web Strategy by Jeremiah
I hope this is one of those resources you print out pin to your desk, and share with others. This is the core theme of this blog, the balance needed for successful web endeavors in organizations.
I originally posted this diagram in 2006, then updated it in 2007, and it’s time to revisit the core structure of the goals and challenges of a Web Strategist, especially as I reset as I change roles. Read the full post >>
Internal Social Networks are starting to appear inside some organizations. Early adopters are finding positive business results by helping employees connect through “internal Facebooks.” By effectively harnessing these new networks, organizations are seeing positive impacts on internal brand building, as well as employee engagement, satisfaction and motivation — which leads to higher levels of productivity, revenue, and profit.
But the world of the internal social network is the opposite of command & control. That said, reasonable guidelines, a group of informal influencers, and a posse of community managers who help keep the dialog lively and the network on track.
It’s clear that no matter where your company is on the social media ladder, social networks and Web 2.0 skills are becoming a part of today’s work landscape. All businesses need to be aware of how to deploy networks for higher ROI, collaboration, innovation and customer service. Read the full post >>
Original Source:
Inside IKEA’s Human Intranet Approach, Paul Chin, Intranet Journal
I do a little, you do a little, and together we do a lot. This is a concept that’s deeply embedded in the business model for IKEA, the global home furnishing giant with over 270 stores in 36 countries. The strong sense of teamwork, community, and collaboration expressed in this simple principle forms the basis of IKEA’s organizational and operational culture. It means as much to those working in HR, Sales, and Marketing as it does to consumers who buy the company’s flat packed furniture that they assemble themselves. Read the full post >>
