Original Post: 10 Social Media Commandments for Employers, By Gene Connors, Workforce Managment
Employers must implement social networking policies, obtain employee consent for monitoring and conduct their monitoring legally and responsibly. By following these 10 guidelines, employers ensure that their employees can enjoy social media without employer static and interference.
With apologies to Shakespeare, who was quite the networker himself in Elizabethan times, to network or not to network is not the question. Social media is a fact of life for millions of people… [ Read the full article → ]
This post is a continuation of my series on “How to Make Employees Social Media Ambassadors“. See further down for related links on using employees as social media ambassadors and employee engagement.
The other day, I was sitting at a restaurant bar (as I’m prone to do) and started a conversation with someone — yes, I know, I make for a captivating dinner companion — on how employees are a company’s most under-utilized asset for communicating its… [ Read the full article → ]
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Historically, brand owners were able to determine the relationship that consumers had with their brand. Now, thanks to social media, consumers are the ones who increasingly define how the brand is perceived.
The law firm of Reed Smith, LLP has published, “Network Interference—A Legal Guide to the Commercial Risks and Rewards of the Social Media Phenomenon.” This guide highlights the benefits of social media, while giving you tips on protecting yourself against the inherent legal risks surrounding this phenomenon. These tips will help you:
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In driving social technologies within an organization, the number one question that I hear from top level executives is “what problem would this be solving for us?” And trust me, it’s hard for me to contain myself when posed with this question and not stand up on my soapbox about how social media can drive engagement and collaboration. But, the bottom line is that the successful integration of social technologies within a corporate enterprise isn’t just about innovation or enablement, but it is also the ability to fill a business need. And, from an… [ Read the full article → ]
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This cartoon and the commentary from its illustrator were pulled from Sonja Thompson’s editorial on Tech Republic. I just love the thoughts that are illustrated here by fellow Ohioan and Tech Republic member dcolbert. Don’t get me wrong here, I’m an early adopter of ALL things geeky / gadgety and I’m continually running the “I am not the target audience of the Apple iPad” mantra through my head! Keep in mind too, that this cartoon was released prior to the iPad launch.
Date: January 25th, 2010
At the time of… [ Read the full article → ]
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