This is Part II in the “Learn, Plan and Do” series that explores the use of social technologies to take your intranet to the next level, to create a social intranet. But hopefully you will find that it goes even further.. to not only create a social intranet, but to also introduce your employees to an integrated social experience.
Collaboration has become more than just a hot topic. It’s now the primary focus for companies who are seeking to tap the power of social media technologies for their organizations. The movement of the social business is progressing so rapidly, that it leaves a lot of companies scratching their heads more often than coming up with real executable strategies. When companies approach me and say they are struggling with getting support for collaborative technologies, my question back is always: Define your goal without using social media buzzwords. Simplify your thoughts and return to focusing on the business goal you are ultimately trying to achieve.
And what does collaboration bring us? Knowledge management. The ability for your employees to learn from each other.
We are seeing that the best intranets are those that are integrating social technologies that not only drive community and collaboration, but also knowledge management. The winners of Jakob Nielsen “10 Best Intranets of 2011” included at least one of these important capabilities:
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collaboration,
community,
enterprise 2.0,
episerver,
intranets,
knowledge management,
social intranets
Below is what’s intended to be a growing resource list of professionals, bloggers, enthusiasts and experts who focus on creating a social workplace through — but not necessarily limited to — collaborative technologies, corporate social media, intranets, employee engagement or HR technology. If you or your community (more than one contributing author) would like to be included, please submit your information via the
contact form or by commenting below and we will be sure to include you.
Individuals
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Employee Engagement,
enterprise 2.0,
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enthusiasts,
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intranets,
list,
resources,
social knows,
social media
This post is the introduction to a new three part “Learn, Plan and Do” series that explores the use of social technologies to take your intranet to the next level, to create a social intranet. But hopefully you will find that it goes even further.. to not only create a social intranet, but to also introduce your employees to an integrated social experience.
Special note: Proud to say that this post made Ragan’s HR Communicator on March 17, 2011. Thank you everyone for your tweets, retweets and comments. The Social Workplace only truly exhibits the essence of social media when you contribute to it. Thank you!
Introducing the Social Intranet
Social media has generated a flurry of organizational buzzwords and catch phrases — collaboration, enterprise 2.0, knowledge share, cloud computing, community, online reputation, social CRM, crowd sourcing… and the list goes on and on. One of the phrases that you hear more and more frequently is actually one that has been around for quite some time: employee engagement. (And one that is very near and dear to my heart.) With this renewed focus on engagement, organizations are now assessing how they can leverage social technologies to engage their most important audience, employees. And where better than your company intranet? The corporate intranet is (or should be) the hub of all employee activity and transactions; where employees go to manage money, career, life events, and health. Taking your intranet to the next level means to not only stop pushing static content, but to also use social technologies to enhance the every day activities and transactions necessary for employees to learn, plan and do their jobs; thereby making them more efficient, engaged and productive: a social intranet.
Tagged as:
collaboration,
community,
enterprise 2.0,
intranets,
social intranet
Having just launched a new intranet site that allows for a more collaborative and, what I hope is considered, a more productive environment, this post from the IABC CW Bulletin resonates very strongly with me. So much so that I thought I would make it available here. Enjoy!
by Stephan Schillerwein
Using social media successfully in internal communication can be much more challenging than using it externally. With external social media use, the rest of the organization doesn’t necessarily need to get too involved or fundamentally change how it operates. The opposite is true for the internal use of social media: If you want a social intranet to truly take off, the entire organization has to get on board and gradually change its way of working and communicating.
Looking at the figures, one might think that social intranets are already well established in most organizations. According to the recent “Intranet 2.0 Global Study” (conducted by Prescient Digital Media Ltd.), 87 percent of organizations have at least one social media tool on their intranet. But it takes more than tools to make an intranet social.
Participation is key
Until now, intranets have been characterized by one-way communication and a lack of opportunities for direct participation by employees. The social intranet (or Intranet 2.0) enables employees to openly communicate, collaborate and share with each other, independently of hierarchies, job functions and geographies. It thus enables everyone to participate in what is going on in the organization.
Tagged as:
collaboration,
enterprise 2.0,
intranet
Having just launched a new intranet site that allows for a more collaborative and, what I hope is considered, a more productive environment, this post from the IABC CW Bulletin resonates very strongly with me. So much so that I thought I would make it available here. Enjoy!
by Jonathan Pollinger (via IABC)
Social media continue to see huge growth: Facebook now has over 500 million users and Twitter has 175 million. In November, YouTube announced that 35 hours of video are uploaded onto its servers every minute.
In this hyper-social environment, people prefer to take advice and recommendations from friends and other consumers, and are less trusting of traditional broadcasting and advertising. (In a May 2010 survey from Alterian, 95 percent of respondents indicated that they don’t trust advertisements.) Two way conversations between consumers and brands is now the norm. There’s been a media power shift because it’s not just the BBC, ABC or Channel 9 who have the capability to communicate to large audiences. Everyone now has the ability to broadcast and to communicate via blogs, across social networks or by uploading video.
Tagged as:
collaboration,
enterprise 2.0,
intranet