Original Post: 10 Social Media Commandments for Employers, By Gene Connors, Workforce Managment
Employers must implement social networking policies, obtain employee consent for monitoring and conduct their monitoring legally and responsibly. By following these 10 guidelines, employers ensure that their employees can enjoy social media without employer static and interference.
With apologies to Shakespeare, who was quite the networker himself in Elizabethan times, to network or not to network is not the question. Social media is a fact of life for millions of people, so the real question is not whether we connect, but where and in what ways we should connect to benefit from online networking’s pluses and avoid its minuses. Because many, if not most, networkers are employees, the question is also how far employers can and should go to guide employees’ social networking activities to prevent or reduce employment-related problems.
Here are 10 social networking commandments for employers. If followed, they will enable employees to enjoy social media without employer static and interference:
1. Influence appropriate work-connected behavior and use by employees with a social media or networking policy. Privacy rights are gaining ground each day, particularly in employee-friendly states such as California and New Jersey. But rest easier, because employers have rights too. These include an employer’s ability to create and enforce reasonable policies to protect its employees, its property and its reputation from false or reckless actions by its employees. Reasonable and responsible employee use of social media starts with clear, work-connected policies, including a social media/networking policy, to frame acceptable and unacceptable e-behavior.
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