It’s raining social media. I LOVE it! And I absolutely love that small to large corporations have really started to see the value in social media. I’ve seen and been approached by many companies who are just on the verge of judiciously implementing the use of social technologies internally as well as externally as an extension of their marketing efforts, to raise brand awareness, and to engage employees.
Setting enthusiasm aside, one of the things I’ve observed lately is that sometimes these social media efforts are disconnected from one another, and oftentimes one functional organization has little to no awareness of what other organizations are doing. I liken this observation to my many years as a Web developer in… ... Continue Reading →
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I just came across the social media policy that Wendy Harman at the Red Cross has been hard at work creating, and it is too good of a document to not pass along. The purpose of the strategy is to encourage Red Cross staff and local chapters to participate in social media and helps them create a 
