Found this social media map from Aon Hewitt’s Inside. Great visual to generate ideas and vision for creating your own social media approach.
Not sure how to jump start your social media approach?
Download [Aon Hewitt's] social media map to identify the best opportunities. As a really good example of how to take the social media map and use it for your needs, see the example to the right which is from their recent social media workshop.
Join Aon’s LinkedIn group to share your map and ideas.
Also follow @AonHewittInside for continued social media insights.
Tagged as:
aon hewitt,
social media strategy,
social media tools
Original post: A brief history of social network enterprise collaboration tools, VentureBeat
Social networking has become an integral part of office life. These commercial tools – Facebook, Twitter, etc. – are being used by more than half of employees, according to one study. But some companies have taken a reactive stance against these tools due to privacy or transparency concerns, and the number of companies selling tools specifically for enterprise continues to increase.
On top of this, the downward shift in the economy has forced companies to make do with less. Employees have had to learn to maximize their time and productivity and social networking collaboration tools for enterprise have allowed for the streamlining of information within a company. “Social networks make it easy for participants to share unstructured and ad hoc information that can decrease the time it takes to find information to solve problems. Social networks also encourage employees to help each other,” wrote Caroline Dangson, a research analyst at IDC. These enterprise collaboration tools continue to gain traction, with Cisco chief technology officer Padmasree Warrior recently predicting that the collaboration market could swell to be a $34 billion business.
“These products have to be more than a Facebook for business,” said Dangson. “So, we’ve seen some of the smaller players try and differentiate themselves.” Dangson sees a bright future for these tools, and an IDC report from August of this year sees large growth potential despite an entrenched reluctance from corporate culture to adopt to the rapidly-changing need for a more transparent environment.
Tagged as:
enterprise collaboration,
social media tools,
social network
